The Fishup Mûre is shaped like a fruit that has fallen into the water, in a compact 2.5-cm size. Its buoyancy keeps the lure on the surface for a subtle presentation. The soft texture and detailed silhouette enhance the visual imitation. The fruity attractant emits a scent of red berries. The source recommends using it in calm waters as well as in congested areas, particularly for chub, trout, and curious fish.