List of products by brand Sawamura

SAWAMURA is a Japanese brand created by Yukihiro Sawamura, a renowned fisherman specializing in catching black bass in Japan.

Initially focused on lures dedicated to technical bass fishing, the SAWAMURA range quickly proved to be high-performance for other predators such as perch, zander and pike. Its flagship product, the ONE UP SHAD, has become a benchmark with its multiple sizes and colors. Its exceptionally supple tail gives it remarkable mobility, even in calm waters. SAWAMURA stands out for its commitment to the quality, reliability and effectiveness of its lures, making the brand a preferred choice for anglers.