The Lucky Craft Slur Fish 130 is a new type of lure born of a collaboration between Lucky Craft and Kentaro Ogawa. Until now, most lures were designed to be retrieved in a linear fashion to produce vibrations. The SLUR concept is totally different. Its highly realistic action enables it to faithfully reproduce the random swimming action of forage fish. Right, left, down, up, and sometimes even back...it's very easy to bring it to life. After casting, you don't need to think about it: just take up the slack in the line and work your rod: the SLUR works all by itself. Bass are fascinated by the SLUR's realism...making it a formidable lure for difficult fishing. The SLUR is made from a new material called "LUCKY GELL", which is stretchy and much more durable than traditional soft lures.